TAG Heuer Tesla Roadster

Tesla Motors has rolled put a one-of-a-kind TAG Heuer Roadster at the Geneva Motor Show. The Roadster's makeover references the red and green of the TAG logo in its predominately gray exterior and on the inside, the design by Tesla Chief Designer Franz von Holzhausen includes a center console tailored to house a soon to be unveiled TAG concept watch.

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Also on board is a Meridiist mobile phone and a one-fifth second Heuer Limited Edition Stopwatch.

Once Geneva winds-up on March 14, the TAG Heuer Tesla Roadster will be driven to Baselworld for the unveiling of TAG Heuer’s new concept watch on March 18.

Via Tesla Motors.