Purchasing new hardware? Read our latest product comparisons

Impress brew-and-go coffee mug


October 5, 2012

The Impress combines an inner mug, outer mug and lid

The Impress combines an inner mug, outer mug and lid

Image Gallery (4 images)

Coffee is getting quicker and easier every day. We've seen portable espresso machines and cars with such machines built in. The Impress Coffee Brewer is the latest fast-brewing gadget to come to our attention. The mug brews and transports your morning coffee, giving you the necessary splash of caffeine while getting you out the door in a hurry.

The Impress mug combines press-style brewing hardware with a stainless steel travel mug. To brew, you simply combine fresh coffee grounds and hot water in the outer cup, let it brew for a few minutes (Impress creators suggest 3 minutes), push the inner cup with integrated filter down to filter out all those grounds, pop the top on, and get going. The coffee stops brewing immediately upon pressing the inner cup down, so you don't have to worry about muddy, overbrewed coffee.

The Impress concept is very similar to the GSI Commuter Java Press. The main difference is in materials and design. The Impress combines stainless steel and food grade silicone. Unlike GSI's double-walled design, Impress combines a double-walled outer cup with a single-walled inner cup for a total of three walls keeping your coffee hot and hands cool.

The Impress mug holds 14 ounces (414 ml) of java. Its creators suggest that that could be enough for two people to share, but we've been around enough coffee drinkers to know it'll more likely be a single cup for a single person.

The Impress Coffee Brewer is the latest design from the Gamila Company. The company is currently raising the funds it needs to launch the Impress. After just a day, it's right around halfway to its US$50,000 goal – not surprisingly, there seems to be a lot of people that love easier ways of making coffee. The base level $40 Impress is already sold out, but a pledge of $45 will secure yours. Gamil also offers a number of other levels that combine Impress hardware and coffee.

Source: Kickstarter

About the Author
C.C. Weiss Upon graduating college with a poli sci degree, Chris toiled in the political world for several years. Realizing he was better off making cynical comments from afar than actually getting involved in all that mess, he turned away from matters of government and news to cover the things that really matter: outdoor recreation, cool cars, technology, wild gadgets and all forms of other toys. He's happily following the wisdom of his father who told him that if you find something you love to do, it won't really be work. All articles by C.C. Weiss

What separates the coffee from the water once the filter is pushed down? If there's nothing between them the water will still brew the coffee, although a little slower than free floating grounds.


Hi Aly here - inventor of the Impress.

We learned a lot about filtration in creating this product. There are significant frictional effects in using tiny holes, so pressure is needed to move fluid through them. As a result, the tiny holes not only keep the trapped wet coffee grounds from changing the taste of your cup, but the reverse flow system creates a negative pressure that pretty much locks the flavor in.

Hope this helps, Aly

Aly Khalifa

@Rt1583 - The holes in the filter are just small enough to hold water tension therefore the brewing stops once the inner cylinder/filter have been plunged to the bottom. This is the main difference between the impress and a french press.

Joey Fralin

Hey we finally finished fulfilling Kickstarter pledges and backorders and now have some in stock!


Aly Khalifa

Please consider making one that will hold MORE coffee, a larger brewer. I am looking for a good mug, stainless steel as yours is, and most important - one that is 20oz. I go through a lot of coffee in each day, and to have to continually make a new cup (at 14oz), is far less desirable. When I visit a coffee shop, I am ordering the "Venti" or 20oz cup at the counter.

Phillip Katulka
Post a Comment

Login with your Gizmag account:

Related Articles
Looking for something? Search our articles