India’s automotive industry is the second fastest growing in the world and has exceptional prospects. Already the ninth largest in the world it is expected to become one of the largest in the world several decades from now. Already the auto makers are developing specifically for the future, with Honda Siel Cars India (HSCI) pulling the covers off what has been dubbed the “Honda New Small Concept”, a very small vehicle with seating for five people. The world premier was aptly staged at the Auto Expo 2010 in New Delhi, India's leading auto show, along with new small cars from Toyota, Volkswagen, Nissan and Ford.
Ff Nirvana means bliss ... and free from wants, the Delhi Motor Show is small car Nirvana in no less than six different Avatars. Almost every global major is showcasing a new small car avatar, that promises to free you of your desires of a large car. Small car concept from Honda and Suzuki , Etios from Toyota, Polo from Volkswagen, Micra from Nissan and Figo from Ford; each car has its own story to tell. ...
India is the worlds second fastest growing car market; but with a car ownership ratio of only 4 per 1000 people compared to nearly 500 per 1000 people in America , most of Europe and the developed world...people see India as a big oppurtunity. But with a billion plus population with is very much unique, this oppurtunity promises to spawn many unique ideas and products.
By 2050, India will have more cars than any other country, and Japan’s second largest auto maker is clearly planning to get its share of sales by competing with local makers planning to offer the world’s cheapest cars. HSCI also announced plans to begin sales of a car based on this concept in both India and Thailand in2011.
Honda will strive to provide a new small-sized vehicle that is beyond the expectations of customers in rapidly growing markets and offer it at an affordable price by leveraging Honda's global parts sourcing network. The visual presence of the Small Car Concept is interesting, even if the name isn't (did the marketing department go on holidays this week?).
It has been dubbed an "Efficient Energetic Exterior" and there's little doubt that it does have a presence beyond its size.
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