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Good Thinking

— Good Thinking

World’s largest outdoor ads to target airline passengers

September 27, 2007 Fledgling company Ad-Air has announced plans to target airline passengers with enormous flight path ads at the world’s busiest airports. The first of its kind project will see digitally printed ad skins of 20,000 square meters (215,000 square feet) – that twice the size of London’s Trafalgar Square – placed within view of window seat passengers. Read More
— Good Thinking

Satellite imagery used for sales lead generation

September 20, 2007 Part of the fascination with emerging technologies is wondering just where they will take us, and when the application of new ideas is given a dose of lateral thinking the results are often surprising. This new service from Geosemble is a case in point. Making traditional telemarketing look about as sophisticated as two tin cans with string, GeoPrism is the first sales lead generation service using artificial intelligence (AI) techniques to automatically generate sales leads based on satellite imagery (think Google Earth). Read More
— Good Thinking

Lifesaver: all-in-one water filtration bottle removes pathogens without the use of chemicals

September 19, 2007 Estimates put the number of people without access to safe drinking water at a staggering one billion, and with thousands – most of them children - dying daily from the risks associated with waterborne disease there is no doubting the significance of this new all-in one ultra filtration water bottle. The LIFESAVER bottle is a World first breakthrough for access to clean drinking water that removes waterborne pathogens without the use of expensive overheads or chemicals. The device has huge potential to save lives in humanitarian and disaster relief operations as well in military situations where its pressurized system also allows it to be used as a sterile wound wash. Read More
— Good Thinking

New Parker executive Multipen

September 12, 2007 Remember the excitement of getting a brand new four color pen when you were a kid? Ahh, the joy of writing words and alternating colors for each of the letters. Pen maker Parker's new Multipen provides a modern twist on the plastic classic - the four-way pen includes standard black and blue ink, pencil and a highlighter. Read More
— Good Thinking

Australian Design Awards now open to professional designs

September 10, 2007 The 2008 Australian International Design Awards are now calling for entrants, and for the first time, professionally designed products will be eligible. After discovering such varied ideas as the electric violin, retractable umbrella, convertible high heels and the waiting room chair that converts into a hospital bed, it will be fascinating to see what will come in under the new eligibility criteria. Read More
— Good Thinking

Allsopp's Arctic Ale earns a savvy eBay trader $500,000

It's a brave new world out there, and one can easily underestimate the skills required to make full use of the internet. Here's one example that's sure to illustrate the importance of basic internet trading savvy, and tickle your sense of schadenfreude - an eBay trader who leveraged the mistake of another to make himself a tidy US $500,000 profit, for a small amount of work. Read More
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