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Collector Cards and Video Gaming come together using RFID


October 1, 2006

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October 2, 2006 Collector cards have been with us for 120 years, so it’d be fair to say that many a business tycoon learned the fundamental laws of supply and demand with a stack of two and a half inches by three and a half inch cards in their hands. Now the time-honoured tween hobby that has kept boys entertained until they found out about girls is going high tech, with the first-of-its-kind HyperScan hybrid game system that uses RFID technology, allowing players to scan collectible game cards, enhance and modify their game skills, and make their video game characters more powerful over time and permanently add statistics to each card for future play. The US$70 HyperScan system arrives on retail shelves across America later this month.

Designed especially for tweenagers eight years and older, HyperScan combines re-writable Intellicard technology – used for the first time in the video game and toy industry – with the fast-paced, button-mashing action of video games for a game experience like no other.

Three HyperScan software titles are available, including Marvel X-Men which comes packaged with the system), Cartoon Network's Ben 10 (based on the TV show) and Mattel's Interstellar Wrestling League. Sneak peek previews of live game play from the hot new titles are available at the Hyperscan web site, where gamers can sign up to receive alerts when HyperScan is officially in stores.


Players scan their cards over the HyperScan console and their favorite characters magically come to life on their television screen. Kids can then scan additional cards that upgrade, enhance and modify their offensive and defensive abilities such as strength, armor and special attack. After video game CD-ROM powered play, players re-scan their cards and their new powers are permanently upgraded directly onto their Intellicard for use in future game play.

The HyperScan collectible cards will be available blind-packed, so gamers will not know what cards they are getting in their game packs. In addition, cards will have different levels of rarity, so some cards will be harder to find than others.

HyperScan features include:

* Proprietary RFID technology to scan collectible game cards and bring characters to life – for the highest degree of character customization * 32-bit processor with excellent graphics, speed and sound – for sophisticated, quality play * Each game features approximately 100 corresponding game cards – 10 to 20 character cards and 80+ modification cards – with 20 to 40 hours of play on each character card. Cards will be released using a matrix scheme of various series and a rarity system to drive collectibility * Lightweight, portable and hooks up to a TV effortlessly

The HyperScan game system comes complete with the console, one controller (designed for tween-sized hands), one X-Men CD game and six X-Men collectible game cards for an MSRP of US$69.99. Game Packs include one CD game and six collectible game cards for an MSRP of US$19.99. Booster Packs include six collectible game cards for an MSRP of US$9.99. Additional HyperScan controllers will be available for an MSRP of US$19.99 each. HyperScan accessories include an Intellicard™ card case, available for an MSRP of US$7.99, and a console case for holding HyperScan hardware, software and accessories, available for an MSRP of US$19.99.

HyperScan is the first video game system or toy to utilize advanced CD-ROM and RFID technology and is developed and manufactured by Mattel.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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