World's Record Etch A Sketch unveiled at SIGGRAPH 2006


August 2, 2006

Image Gallery (4 images)

August 3, 2006 The world’s largest Etch A Sketch was unveiled at the 33rd SIGGRAPH International Computer Graphics and Interactive Techniques Conference and Exhibition in Boston yesterday. One of the best known toys of the baby boomer generation, the Etch a Sketch hit the market in 1960 though the new one-off version is quite different and uses a new interactive technique – a wireless "mouse for the masses" that gives audiences the freedom to play realtime computer generated games. The giant Etch a Sketch uses Cinematrix’s unique patented audience participation technology where each audience member is given a two-sided "wand" to signal a preference to the sensor cameras. One configuration allows the left half of the audience to turn the left knob while the other allows the right half of the audience to turn the right knob. The two halves attempt to "group think" and trace various graphics on the giant screen by collectively turning the knobs. Pictured here is SIGGRAPH 2006 Computer Animation Festival Chair Terrence Masson, leading 3,000 audience members as they collaborate in drawing a teapot.

This technology allows audience members to control (in real-time) the two famous Etch A Sketch drawing knobs and use them interactively. Functionality also includes the audience's ability to "shake" the screen clean and start again with a blank canvas.

Officially endorsed by the owners of the real Etch A Sketch, the Ohio Art Company, the installation was used in the opening promotional foray for SIGGRAPH Computer Animation Festival -- the world's marquee showplace for the latest and most innovative animation films of the year.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
Post a Comment

Login with your Gizmag account:

Related Articles
Looking for something? Search our articles