adidas shows first modular soccer boot

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adidas shows first modular soccer boot

adidas shows first modular soccer boot

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January 31, 2006 adidas unveiled a new soccer footwear concept late last week in Germany which could have far-reaching ramifications for the world's fashion footwear and sporting footwear industries. The boot is modular and will be known as the +F50 TUNIT. This new soccer boot concept allows players to customize, adapt and tune their boots to any weather, any pitch and their very own personal style. The revolutionary +F50 TUNIT is easily constructed from three interchangeable components: the upper, the chassis and the studs. Each component comes in a variety of styles and functions. Simply by mixing and matching their components of choice, each player can easily build and tune their boots.

U.S. National Team players Steve Ralston, Pablo Mastroeni and Pat Noonan will wear their personal configurations of the +F50 TUNIT at the 2006 FIFA World Cup(TM). Every player will be able to tune his own footwear. Choosing from a wide range of exciting uppers in bold colors, determining fit and comfort by selecting an ideal chassis and by perfectly adjusting their studs to the characteristics of the pitch. The +F50 TUNIT adapts to your own preferences. It's a boot for all conditions, tailored to your very own personal style. +F50 TUNIT Technology

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