Toyota Launches Car-shaped Music Player

December , 2005 Toyota announced today that it has begun nationwide sales in Japan of the completely redesigned bB passenger vehicle through "Netz" dealers. The first-generation bB, launched in 2000, was developed as an individualistic, compact hatchback—a completely new genre. Its sense of presence, apparent at a single glance, and its spacious, comfortable interior suitable for a diverse range of uses proved popular among younger customers. The New bB retains the strengths of the previous bB and strives to embody the lifestyle of people who want to be surrounded by music everywhere they go, adopting the development theme of "A Car-shaped Music Player" to satisfy the preferences of the younger generation.

With an emphasis on "sound", "illumination", and "relaxation", the new bB seeks to create an interior space in which one can be completely immersed in music. To achieve this, the bB incorporates an audio system that uses the latest in acoustic technology and features interior lighting that flashes in rhythm to the music, while newly developed front seats help create a sense of privacy.

The instrument panel employs a large and smooth, stadium-like shape with a subwoofer in the center console and tweeters on both sides, forming a space akin to an enclosed DJ booth.

Nine speakers are optimally located around the interior—a subwoofer in the center console, and speakers and tweeters in the left and right front doors, instrument panel and front pillars—creating powerful bass tones and the feeling of being surrounded 360 degrees by music in a high-quality sound space.

Four different audio modes, using surround DSP (digital signal processing) technology, accommodate listener preferences and the situation at hand.

An input jack facilitates a direct connection with portable music players to input music from a variety of sources.

Illumination is installed in 11 locations, including around the speakers, and in the cup holders and door trim, and it flashes in rhythm to the music, creating an atmosphere akin to a nightclub or live music concert.

Three kinds of illumination modes are available to choose from, to accommodate one's personal preferences and the surrounding environment.

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