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READIUS ‘Rollable Display’ pocket e-Reader concept at IFA 2005

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September 1, 2005

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September 2, 2005 After many years of R&D; in rollable displays, Philips is set to reveal its CSeptember 5, 2005 After many years of R&D; in rollable displays, Philips revealed its Concept Readius at the Internationale Funkausstellung (IFA) in Berlin, Germany last friday. Philips Concept Readius is a prototype of a connected consumer device for business professionals unwilling to sacrifice readability, mobility, performance, or weight in a pocket-sized, e-reader concept. The Readius is the world’s first prototype of a functional electronic-document reader that can unroll its display to a scale larger than the device itself. With four gray levels, the monochrome, 5-inch QVGA (320 pixels x 240 pixels) display provides paper-like viewing comfort with a high contrast ratio for reading-intensive applications, including text, graphics, and electronic maps. Using a bi-stable electrophoretic display effect from E Ink Corp., the display consumes little power and is easy to read, even in bright daylight. Once the user has finished reading, the display can be rolled back into the pocket-size (100 mm x 60 mm x 20 mm) device.oncept Readius at the Internationale Funkausstellung (IFA) in Berlin, Germany, later today. Philips Concept Readius is a prototype of a connected consumer device for business professionals unwilling to sacrifice readability, mobility, performance, or weight in a pocket-sized, e-reader concept. The Readius is the world’s first prototype of a functional electronic-document reader that can unroll its display to a scale larger than the device itself. With four gray levels, the monochrome, 5-inch QVGA (320 pixels x 240 pixels) display provides paper-like viewing comfort with a high contrast ratio for reading-intensive applications, including text, graphics, and electronic maps. Using a bi-stable electrophoretic display effect from E Ink Corp., the display consumes little power and is easy to read, even in bright daylight. Once the user has finished reading, the display can be rolled back into the pocket-size (100 mm x 60 mm x 20 mm) device.

Polymer Vision does not intend to commercialize this concept as a product in the market. Instead, it is demonstrating the fitness of its rollable displays for use in the mobile devices of tomorrow.

Based on Philips Polymer Vision’s PV-QML5 rollable display reference design, the Readius was created in order to demonstrate the viability of the rollable-display concept in mobile applications and to gain customer feedback at the IFA 2005.

“Making displays thinner and flexible will have advantages in power and weight. But the only way to add the key advantage of size—allowing larger displays in smaller, pocket-size mobile devices—is by actually making the displays rollable,” says Polymer Vision CEO Karl McGoldrick. “The Readius demonstrates this, as well as showing that we have taken this technology a major step further towards product and market.”

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About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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