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Shane Inder's 'Ironman' proves that outstanding innovation doesn't always require applications of the latest technology - the ironing board shaped as a man is a functional departure from the traditional ironing board with the large torso area enabling shirts to be ironed in a single motion and 'legs' catering for shirt sleeves and trousers. Inder is negotiating a deal with a New Zealand company offering an international distribution network after being runner up in New Zealand's 2002 Dyson Product Design Award's on the basis of not only design, but engineering, marketing, production and business issues. The companion to the Ironman, the skirt-shaped 'Iron Maiden' is already on the drawing-board.

Check Gizmo for details of other Student Design Award winners over coming weeks.

About the Author
Mike Hanlon After Editing or Managing over 50 print publications primarily in the role of a Magazine Doctor, Mike embraced the internet full-time in 1995 and became a "start-up all-rounder" – quite a few start-ups later, he founded Gizmag in 2002. Now he can write again.   All articles by Mike Hanlon
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