Click and Grow computerized pot-plant hits the market


August 30, 2011

Click and Grow starter kit comes with Busy Lizzy seeds

Click and Grow starter kit comes with Busy Lizzy seeds

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The Click and Grow computerized pot-plant system that first caught our eye last year in prototype form has had a few refinements and has now gone into full-scale production and is ready for sale. Perfect for those without the time or green thumb to successfully grow indoor plants but who still have the desire for a touch of Mother Nature indoors, the Click & Grow is an automated planter pot system designed to make growing plants a set and forget activity.

The Click and Grow system consists of a planter pot that is powered by four AA batteries and features sensors that monitor the various parameters affecting the plant's growth. There's no need for soil as the system uses aeroponics, which grows the plants in an air or mist environment. Seeds are "planted" using special cartridges that contain the seeds, nutrients and - unlike the previous prototypes which needed to be connected to a PC via USB - the software that provides the pot with all the information for growing the specific plant.

Once a cartridge has been inserted into the pot, all the user needs do is refill the water reservoir every month or so depending on the temperature of the house, and replace the batteries about every eight months. Once the current plant has reached the end of its life cycle, the plant cartridge can be replaced to grow a new plant. The pots can only grow one plant at a time and the plants can't be replanted outside the Click and Grow system.

"Every year, more than 30 billion euros in houseplants are thrown away," says Click and Grow CEO Mattias Lepp. "No one can single-handedly save all those plants, but wouldn't it be nice if the average houseplant could be around longer than its current two-month average?"

The Click and Grow pots measure 20 x 20 x 7 cm (7.87 x 7.87 x 2.75 inches), with a choice of six seed cartridges currently on offer and another 50 set to follow soon. The pots retail for EUR59 in Europe, GBP49 in the U.K. and US$79 in the U.S., which includes a cartridge of Busy Lizzy seeds to kick things off. Additional plant cartridges, including French Marigold, Basil MIX and Painted Nettle range in price from 5 to 8 euro.

Product site: Click and Grow.

About the Author
Darren Quick Darren's love of technology started in primary school with a Nintendo Game & Watch Donkey Kong (still functioning) and a Commodore VIC 20 computer (not still functioning). In high school he upgraded to a 286 PC, and he's been following Moore's law ever since. This love of technology continued through a number of university courses and crappy jobs until 2008, when his interests found a home at Gizmag. All articles by Darren Quick

The correct term would be \'potted plant\' not pot plant. A pot plant is what a lot of us want to be decriminalized, legalized and regulated. A potted plant is a plant in a pot.


@ nostarme,, snicker spot on,, snicker

Bill Bennett

Why can\'t these be replanted elsewhere? are they addicted to the PC like the rest of us?

@nostarme One thing I don\'t understand is why we\'ve got to change the way we speak just to avoid those upsetting those who invent this type of problem. Pot plants have been pot plants since I was a baby, we never had anyone telling us to called them potted plants...

Let those with a problem solve it.


I want them to sell a cartridge with some SENSIMILLION.

Paul Anthony
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