Celebrity Cruises adds art to iPad applications


September 14, 2010

Celebrity Cruises is putting the iPad to work a a tour guide

Celebrity Cruises is putting the iPad to work a a tour guide

Celebrity Cruises has gone beyond presenting its wine list on an iPad to become the first cruise line to provide self-guided art tours using Apple's tablet.

The latest "first" closely follows the company's introduction of “Celebrity iLounge” equipped with MacBook workstations, a Mac accessories store and Mac short courses on the ships.

Celebrity boasts one of the world’s largest collections of contemporary art. So it's putting the iPad to work as a tour guide.

The iPad will display full details and history about selected works of art, including the title of the work, artist’s name, medium used, description and image. With a library of over 14,000 works of contemporary art, the art tour application will also allow guests to view Celebrity’s entire catalog of painting, photography, video and sculptures on all Solstice-Class ships.

Celebrity Cruises new iPad art tours are available on Celebrity Solstice, Celebrity Eclipse and Celebrity Equinox. Around US$860 will get you a six night berth on the Solistice – and an iPad art tour. A Suite is in the order of US$2K.

The tours are currently in English with Spanish, German and French versions on the way.

About the Author
Bridget Borgobello Bridget is an experienced freelance writer, presenter and performer with a keen eye for innovative design and a passion for green technology. Australian born, Bridget currently resides in Rome and when not scribbling for Gizmag, she spends her time developing new web series content and independent cinema. All articles by Bridget Borgobello
1 Comment

I wonder if this is done via non-released apps? (E.g., privately distributed on loaner iPads) ...the iTunes store in the U.S. has no iPad apps for \"Celebrity Cruises\".

When reporting about an app as if it\'s released, it would be nice if an editorial checklist item is \"is there a link to the app in the iTunes store embedded in the story?\"


Stan Sieler
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