Adidas gets in on the smartwatch action with the miCoach Smart Run


October 16, 2013

Adidas just announced the miCoach Smart Run, a touchscreen smartwatch with a heart monitor, GPS tracking, and media player capabilities

Adidas just announced the miCoach Smart Run, a touchscreen smartwatch with a heart monitor, GPS tracking, and media player capabilities

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It looks like the early smartwatches have been split into two camps. On one hand, we have watches like the Galaxy Gear and Pebble that aim, with varying degrees of success, to put basic smartphone features on your wrist. Then we have wearable fitness trackers that are gradually sprouting screens and becoming more like those straightforward smartwatches. Today Adidas added to that list with one of the smartest fitness watches to date, the miCoach Smart Run.

The miCoach Smart Run is obviously designed for the serious runner. We're looking at features like a heart monitor, the ability to play MP3s, and even a virtual coach shouting at you (or perhaps speaking politely) through your connected Bluetooth headset.

The Adidas watch also, of course, tracks the basic stuff, like speed, distance, and route, courtesy of built-in accelerometer and GPS. Like most smartwatches, it gives your wrist a gentle vibration to let you know to look at its 1.45-in. color touchscreen. Unlike most other smartwatches, though, it's a standalone device, and doesn't require a constant smartphone connection to be useful.

Adidas is pitching the watch as your go-to accessory for interval training. Much like that pesky treadmill at the gym, the miCoach Smart Run breaks your workout down into four color-coded zones. Doing green zone speed during the red zone part of your workout? The watch will vibrate or speak to you (if you're toting that Bluetooth headset) to tell you to put on the brakes.

In terms of hardware, that 1.45-in. screen has a pretty low resolution, at 184 x 184 (just 179 pixels per inch). The watch weighs 79 g (2.8 oz), and is pretty beefy, at 15.6 mm thick. It has a stainless steel face and a silicone strap. Adidas estimates a mere four hours of "training mode" battery life, though that supposedly extends to eight hours if you adjust the data computing to once every five seconds.

This definitely looks like being one of the most advanced wearable fitness trackers, but we'd also expect to see many more devices like this within the next year. Another factor to consider is whether you'll eventually be buying a more general-purpose smartwatch. Current offerings from Samsung, Sony, and others include some fitness tracking apps, and the next round will likely add more advanced sensors and software.

The Adidas miCoach Smart Run will be available this November for US$399.

Source: Adidas

About the Author
Will Shanklin Will Shanklin is Gizmag's Mobile Tech Editor, and has been part of the team since 2012. Before finding a home at Gizmag, he had stints at a number of other sites, including Android Central, Geek and the Huffington Post. Will has a Master's degree from U.C. Irvine and a Bachelor's from West Virginia University. He currently lives in New Mexico with his wife, Jessica. All articles by Will Shanklin

It seems to me that the name of the smartwatch very soon will be not relevant. Even more appropriate to call it a wrist device. I think there will be many such devices and their functions will be different. In the morning we will wear the device for fitness. Another device will be an assistant at work throughout the day . In the evening, we will give preference to a device that will contribute to the entertainment. It will be like socks for different occasions. A very promising fight for a place on your wrist has started.

Rafael Kireyev

had a chance to see one of them at the NYC Marathon expo today. i think the coaching software from micoach is the best of the market and i have tried all of them, trust me. the web software could be free of flash and improved, but overall what you get from the micoach package is a great experience for training. not as beautiful and superfluous as nikeplus and much better than garmin's web software. and none of those have what i think is a critical thing: the apps must communication with their servers in real-time. uploading data after exercising is so 2010... there are so many cool things I did with runens (running app for the iphone) by leveraging cloud services.

the serious problem about this watch is its price tag. if they are successful selling it at $400 i will be baffled. i guess they are looking at garmin as the competitor but in my opinion they are missing an important point: no one wants a watch to replace the phone. people will more and more run with their phones. but we don't want to be looking at the phone while running, this is disruptive. so a perfect product would be a lightweight display plus sensors that connects via bluetooth 4.0 with our smartphones where there's an app doing the heavy lifting work. from the phone we see data, we do some commanding like skipping the song playing, changing displays, etc.

seriously, music player in the watch? we all want to run by listening to pandora, spotify or google play music, no one has time to manage files in different devices anymore. adidas seem to have missed some of the downfalls of motorola's MOTOACTV, which, by the way, i saw at the same expo an year earlier and also said it would fail.

it would've been fun if i had a chance to help adidas design this product, i am really passionate about running, programming and wearables.


Márcio Cyrillo
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