The world's first underwater nightclub

Of all the places you might meet someone, underwater is probably the last place that springs to mind. It's already hard enough to see and hear in a nightclub, so why make it difficult to breathe as well?

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The Thinkmodo team has been involved in creating a number of well-executed virals over recent times, and the team's latest is the world's first underwater nightclub. It was launched earlier this week.

Created as a viral for TechnoMarine Underwater watches, the whole thing was filmed at a military training facility with navy divers and the set was built 14 feet (4 m) underwater.

The breathing helmets used in the commercial/viral are fully functioning units from Sea Trek, and they are the real enabler for the entire thing - the Sea Trek helmet system is commercially available, so perhaps an underwater nightclub is not all that implausible.

Sub Sea Systems' goal in developing Sea Trek was to create a product that would allow practically anyone to comfortably explore beneath the sea, regardless of swimming skill or physical ability.

It's a user-friendly, modernized diving bell which does facilitate a unique underwater experience and I can see it being used in a host of ways other than as an enabler for an underwater nightclub.