Personally, I’m not a fan of bottled water. Firstly, tap water in many parts of the world is safe, tastes fine, and it's free. Then there's the waste that bottled water causes – an enormous amount of energy is consumed in manufacture and most bottles end up in landfill. So when I see a product like the Vapur, I instantly warm to it. It’s a flexible, reusable water container that rolls up like a tube of toothpaste when it's empty to fit in your pocket, purse or backpack – then in the dishwasher, not in the trash.