Water-producing billboard designed to inspire
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Diagram showing how the system works
The billboard was designed to attract young Peruvians to study engineering at UTEC
The UTEC/MAYO collaboration came up with a novel way to help local residents who are only able to get drinking water from often polluted wells, while also advertising admissions to the university
An advertising billboard erected along the Pan-American Highway is also home to some hidden harvesting, conversion and purification machines
Day or night, the billboard's electric systems harvest humid air to produce filtered drinking water
The billboard has already produced thousands of liters of drinking water
Filtered drinking water from humid desert air
Technology and advertising have merged together to create a billboard that produces water from air humidity
The University of Engineering and Technology and MAYO-DRAFT FCB have constructed an advertising billboard that converts moisture from humid desert air into drinkable water
Article Summary
The University of Engineering and Technology (UTEC) in Lima, Peru has partnered with advertising agency MAYO-DRAFT FCB to create an advertising billboard that grabs moisture from the desert air and converts it into filtered drinking water.
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