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It’s unlikely to become a major competitor for McDonalds, but the world’s first cheeseburger in a can is the epitome of fast food, having been designed so adventurers can have a touch of comfort cuisine when they are a long way off the beaten track – just throw the can in hot water, wait a few minutes, open and eat. Sold under one of Katadyn’s best known brands, Trekking-Mahlzeiten, a subsidiary company that develops specialist ready-meals for the outdoor, expedition and extreme athlete markets, the offbeat product has a 12 month shelf life and is part of a range of high tech nutrition and survival products that includes a powdered alcoholic red wine, powdered chocolate mousse and the most remarkable of all, Peronin, “fuel for the bloodstream.”
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