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Warranty

Kia offers 7-Year/150,000 km warranty on all cars sold in Europe

Korean auto maker, Kia, has announced a seven-year/150,000 km bumper-to-bumper, parts-and-labour warranty for all vehicles sold and registered in Europe from January 1, 2010. This is far-and-away the longest fleet-wide warranty ever offered by a car manufacturer anywhere at any time and the move could have far reaching consequences. Brands with big reputations are charging two, five, even ten times as much for a car as Kia, yet they are clearly unprepared to guarantee their quality to the same extent, and this might well be the point the public finally understands that new price does not reflect quality, that quality is measurable, and that reputations for quality are distinctly at odds with reality. At very least, as the warranties are fully transferable to subsequent owners, Kia resale values should skyrocket.  Read More

Ferrari announces free Roadside Assistance service for all cars not covered by warranty

We suspect that the retained value figures for all Ferrari automobiles just took a significant hike in value. In a stunning move, Ferrari has announced the launch of a new “With You” roadside assistance service which will be provided free of charge to owners of all Prancing Horse cars built since 1947 and not covered by either existing factory or POWER warranties. Under the new scheme, Ferrari clients will not only enjoy 12 months of roadside assistance if their vehicle breaks down, but also be offered cover for expenses involved in returning home or reaching the Ferrari Authorised Service Centre to which their car has been taken. The service is free, 24 hours a day, 365 days a year, initially for Italian and UK owners, but to be extended to other European markets in the near future. No announcement has yet been made as to whether the scheme will be extended beyond Europe.  Read More

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