Apple announces iPhone 6, Apple Watch

Underwear

New York based architect Bradley Rothenberg was recently invited to create a one of a kind...

New York-based architect Bradley Rothenberg was recently invited to create a one of a kind 3D-printed lingerie piece for Victoria's Secret and Swarovski. The result is a sparkling corset that was a highlight feature during this year's Victoria’s Secret Fashion Show.  Read More

Shreddies underwear, available for both men and women, filters flatulence

Most of us break wind from time to time; it's a natural function of a healthy body. It's a shame about the smell though. A "flatulence-filtering" range of underpants called Shreddies aims to combat this problem using technology found in chemical warfare suits.  Read More

Adventure Underwear offers security for travelers, who can keep their valuables in their u...

It is essential for travelers to keep their valuables close at all times, and where could be better to store your worldly possessions than in your underwear. Armed with merino wool and polyethylene, Adventure Underwear has taken on this brief.  Read More

Ricasol's Bra Dryer is designed to protect delicates while drying them quickly

When it comes to drying those delicate and expensive bras, there are generally two options – risking damage in a conventional dryer, or waiting hours while they hang dry. Ricasol aims to create a quick and safe third option with its Bra Dryer 2.0.  Read More

Socrates socks employ Kevlar-carbon matrix material and are designed to never get a hole, ...

For many, socks and jocks are the go-to gifts for dads for Christmas and birthdays. While not the most imaginative gift, most men can generally use a steady resupply of both thanks to the inevitable holes that appear in such garments coupled with an apparent reluctance to spend money on underwear. Well, gift givers may need to put in a bit more thought if dad invests in a couple of pairs of Socrates socks. Made from Kevlar-carbon matrix material, they’re designed never to get a hole, droop, or wear out.  Read More

The Protective Under Garment - or PUG - designed to protect the pelvic region of dismounte...

When it comes to the many “life-changing” injuries that can result from an IED blast, the loss of a limb is probably the first one that springs to mind. But injuries to the pelvic region that leave soldiers with the inability to have children can obviously be just as devastating. That’s why the U.S. Army has developed a Pelvic Protection System - dubbed “Kevlar boxers” or “combat underpants” by some soldiers - to protect dismounted soldiers patrolling Afghanistan roads.  Read More

The cover of Moosejaw's winter catalog

Here's an unlikely recipe for successfully spicing up a winter clothes catalog – make the models lose their clothes, or to be more exact, allow your clients to see what is hiding underneath the bulky winter garments. The X-Ray augmented reality app by clothing retailer Moosejaw does exactly that. It uses your mobile device's camera and some augmented reality trickery to grant you X-ray vision, as you scan both female and male models' bodies in the catalog. All you have to do is position your device over the catalog pages.  Read More

Top 10 things you CAN have for Christmas 2010

It's time for our annual selection of the most coveted, clever and fun consumer tech products that you – or even better, a generous loved one – can get your hands on this Christmas. From wireless audio to actioncams and RC flyers, these are some of the items we'd like to be unwrapping this year.  Read More

The 4SKINS odor neutralizing underwear

We’ve looked at plenty of breakthroughs in wind technology over the years here at Gizmag, but maybe none so beneficial to mankind as 4SKINS underwear. Taking the idea behind the Better Marriage Blanket to the next obvious level, this new underwear is made from odor absorbing fabric that soaks up offensive gases so you won’t have to blame that nostril burning stench on the dog.  Read More

Butt Bra: booty-boosting bodywear by Bubbles

The venerable Wonderbra has done much to enhance the pleasing lumpiness of women who aren't naturally gifted in the chest department. But bounteous boobs are only one side of the story – big, curvy bums are in, and if you don't want to go the padding option to get the J.Lo rear aspect you're looking for, Bubbles Bodywear has come up with a range of buttock-boosting bum bras that take what your momma gave you and squeeze it into shape. They'd be a pretty scary sight at the business end of a first date, though!  Read More

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