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Saab

The Little White Purse by Saab

February 20, 2007 Targeted promotional opportunities for premium brands often makes for some strange bedfellows, and resulted this week in premium aerospace and automotive brand Saab releasing ‘The Little White Purse.’ Created by Fashion designer Osman Yousefzada, the purse was designed as an innovative way to keep a woman’s keys stylishly at hand. It banishes those clumsy key-fumbling moments so you look fashionably efficient while stepping into your car, home or workplace. According to Saab, on average a woman wastes one day each year fumbling around for keys in the bottom of her handbag, which does seem a lamentable waste of time. The clever design means the purse can be worn as a necklace, attached inside a handbag, or around a wrist where it could no doubt double as a weapon should the need arise.  Read More

The 100 most reliable cars of the last decade (in order)

In these pages we focus on design, breakthroughs, enabling technologies and concepts and it’s rare that we look at product that has been in the marketplace for some time, much less second-hand product. But when we saw what a UK automotive warranty company was up to, we know you'll agree that it’s worth a mention. As a privately owned insurance intermediary, the firm collects lots of data about warranty issues – something you’ll never find out from the only other people who have access to the information (the manufacturers). In a very clever move, it has taken this secondary data and produced a reliability index – an independent comparison of frequency of failure across the 55,000 vehicles it insures. Read on for a list of the 100 most reliable used cars over the past decade. And before you take a peek, have a guess at where the best Japanese, German, Swedish, British, Korean and French-built cars will rank. You won’t even come close!  Read More

Aero X Concept unveiled

March 2, 2006 Inspired by its unique aviation heritage, Saab produced one of the sensations at this year’s Geneva Show with the Aero X concept - a two-seater sports coupe that breaks with automotive design convention both outside and inside to make a unique statement in performance car design. First, there are no doors…or windscreen pillars. That's because the Saab Aero X adopts a cockpit canopy, just as you would see on a Saab jet aircraft. It offers the Aero X pilot full 180 degree vision, and also facilitates entry and exit from its low-slung cabin. Thrust for the all-wheel drive Saab Aero X also comes from a powerplant with a difference. The 400 bhp, twin-turbo, BioPower V6 engine is fuelled entirely by bioethanol, a sustainable energy source that is kinder to the environment by cutting fossil CO2 emissions. The 'green power' of this advanced engine gives new meaning to the phrase 'performance with responsibility'.  Read More

SAAB launches 9-5 BioPower flex-fuel models

November 14, 2005 , Saab Great Britain has announced that it is taking orders for the Saab 9-5 BioPower, a flex-fuel car whose fossil CO2 emission level can be reduced by as much as 70 per cent compared to a standard petrol-engined car. Saab BioPower technology means that the 9-5 model is capable of running on either a high-blend mixture of eco-friendly renewable energy source bioethanol and petrol (E85), or on pure petrol, without any adjustment required by the driver. Initially available with the 2.0t, 2-litre light-pressure turbo engine, UK prices for the Saab 9-5 BioPower begin at GBP21,651 on the road for the Saloon, and GBP22,851 for the Estate variant. A manual transmission will be available from launch, with an automatic variant to follow shortly after. First UK deliveries will commence in January 2006. The BioPower engine will be available in all 9-5 2.0t model ‘forms’; Linear, Linear Sport, Vector and Vector Sport, with a GBP600 price differential over the regular petrol models. The introduction of the Saab 9-5 BioPower into other countries will require more than just Saab’s good will though – an infrastructure will be necessary to supply fuel for the BioPower.  Read More

Ethanol powered SAAB 9-5 on sale next year

November 30, 2004 A SAAB 9-5 powered by ethanol will go on sale in Sweden next year. The Saab 9-5 BioPower will be the first prestige vehicle to utilise this eco-friendly renewable energy source, and is supported by favourable environmental and business tax concessions. Its 2.0-liter turbocharged engine also delivers a significant performance improvement when running on ethanol-based fuel, while still able to use petrol if required.  Read More

Saab 'Sport-Hatch' crossover concept

Tuesday September 16, 2003: Saab set-out to challenge the distinction between traditional hatchback and wagon bodystyles with its a new 'Sport-Hatch' concept unveiled on the eve of the Frankfurt International Motor Show.  Read More

New Saab Safety System helps drivers pay attention

January 5 2005 Good news for the sleep deprived and sufferers of Narcolepsy. Saab is developing a safety system that monitors eye and head movements, issuing a warning signal if the attention of the driver strays long enough to risk causing an accident. "The other car appeared from nowhere! I just didn't see it." Drivers often make such comments after an accident or a near-miss. In truth, it is an admission that for a brief moment the driver was not concentrating fully on what was happening outside the car.  Read More

Saab pro-active restraint system

A study by the Insurance Institute for Highway Safety in the US has found that the Saab Active head Restraint (SAHR) significantly reduces neck injuries in rear-end collisions. According to the study, SAHR provided a 43% reduction in neck injury claims...  Read More

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