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In one of the most astonishing bits of news we’ve seen in a long time, the iconic Flip video camera was officially pronounced dead earlier this week. Cisco, which paid US$590 million for the business from Pure Digital just two years ago, has decided to kill the entire company. In an unprecedented scenario, the Flip has been killed outright while holding United States video camera sales market leadership (marginally ahead of Sony and roughly double the share of third-placed Kodak). Why Cisco didn’t sell the brand rather than kill it is probably more to do with showing analysts it is serious about remedying its ailments, though if I were a shareholder, I’d be asking why some effort wasn’t made to extract value from a market leading brand and retaining the jobs of hundreds of people. The good news is that the Flip 4GB Ultra HD is already down to US$130, which makes it a worthwhile buy if your phone doesn’t yet shoot 1080p video. Read More
The first major new Flip pocket video camera to be released since Cisco bought Pure Digital earlier this year will go on sale in early 2010. Reports indicate that the as-yet unnamed model will feature built-in WiFi capability and a larger screen. Read More
Sony's answer to the Flip: the MHS-PM1 Mobile HD Snap Camera
By Paul Lester
15:51 September 8, 2009
Those who subscribe to the theory that we’re part of the ‘YouTube generation’ will be more than aware of how important it is for budding directors/rubber-neckers to have a video camera on them at all times, and if your mobile phone isn’t up to the task there are a range of portable offerings available that are designed for just such a purpose. Perhaps the most famous of these is Pure Digital’s Flip, which got rave reviews on release and is many a teenager’s tool of choice when it comes to capturing those unforgettable moments. Now it has a serious rival from Sony. Read More
The HD version of the diminutive Flip Mino camcorder has reached UK shores following its release in the US last November. The three ounce Flip MinoHD happens to be the smallest and possibly the simplest high definition camcorder in the world, with one touch recording and a 4GB internal memory (upgraded from 2GB) that's good for 60 minutes of 720p video. Read More
