Pikes Peak


Pikes Peak Hill Climb 10 minute barrier narrowly missed by ‘Monster’ Tajima

July 26, 2007 The 10 minute barrier was almost broken at the famous Pikes Peak International Hill Climb in the United States on July 21 with Nobuhiro ‘Monster’ Tajima breaking the previous record of 10 minutes and 4 seconds which has stood for 12 seasons. We have written before about the Pikes Peak Hill Climb and also written about Nobuhiro ‘Monster’ Tajima here. The theme of this years 85th running to the top of Pikes Peak was ‘Beat the Record’ which is exactly what Tajima did with a run of 10:01.04 seconds which eclipsed the previous best time by more than three seconds. Monster’s Suzuki XL7 features a twin-turbocharged 3.6-litre V6 that produces a stunning 750 kW (1007 horsepower) at 8500 rpm and 1000 Nm of torque at 6250 rpm. Read More

Motorcycles Feature

Pikes Peak - going sideways at 100mph towards a 3000 ft drop

July 3, 2007 The Pikes Peak International Hill Climb is the second oldest automotive motorsport event in the United States. An annual happening since 1916, the race takes place on July 21 when very brave riders and drivers attempt to scale this 12.42-mile (20-km) course that begins at 9,390 feet (2,862 metres) and finishes at the 14,110-foot summit (4,300 metres) of the spectacular Pikes Peak Mountain. One rider’s experiences: “At the speeds we are going now the road gets very skinny, and at the edge is a 50-3,000-ft drop-off! I was battling for the lead one year when my handlebars got locked with the other rider’s. We were going about 100 mph (160 km/h) towards this turn with a 3,000-ft drop on the outside. At the last second we were able to break apart and turn…...”Read More


Motorsport without the driver

July 12, 2006 DARPA might have started something huge when it held the first Grand Challenge as a fledgling new sport has taken root - motorsport without the driver. That first race where the best vehicle only managed a few miles has now spawned the first race for robots, appropriately to be held at one of the birthplaces of American motorsport and the mountain that inspired Katharine Lee Bates famous poem, “America the Beautiful” – Pikes Peak. Pikes Peak has a 14,700 ft high summit with a 12.4 mile long access road rising 4710 feet through 156 corners, and annual races have been held there since 1916. Now the first Annual Autonomous Robot Race to the top of Pikes Peak will be held September 23, 2006. So far ten competitors have entered, most of whom will be recognised from their previous outings at DARPA GC I & II, though all comers are welcome. Team Axion made the trip to the 2006 Pikes Peak International Hillclimb (with drivers) last week and on the day after the race Spirit, Axion Racing’s autonomous Jeep Grand Cherokee, became the first unmanned vehicle to drive itself to the summit of Pikes Peak without human interaction or remote control. Spirit’s time of 47 minutes and 10.3 seconds was almost five times that of Kiwi Rod Millen’s record but as Axion Racing’s Team Leader Bill Kehaly explained, “we would have reached the top quicker, but Spirit kept having to apply brakes to stay back from slower human controlled vehicles.” “Our top speed is presently 25 miles per hour and we think we can break 30 minutes at this September’s inaugural Pikes Peak Robot Hill Climb.”Read More


Audi Q7 clocking up millions of pre-release kilometres

August 3, 2005 In one of the most meticulously planned and carefully orchestrated pre-debut publicity campaigns ever undertaken for an automotive product, we got to see more of the evolving Audi Q7 story this week when the German company’s PR machine released images of the Q7 undergoing equally exhaustive testing from Southern Africa to the Nurburgring. The Q7 has already notched up millions of test kilometres prior and worldwide testing under demonstrably extreme conditions for reliability, handling, comfort and flexibility makes an impressive story prior to its public showing in Frankfurt next month.Read More

Good Thinking

Audi Q7 SUV portal signs prospects by the thousand

July 1, 2005 Multiple medium promotional campaigns using internet sites as the campaign hub continue to grow in functionality and capability and response, as the world penetration of internet connectivity trends towards ubiquity. Accordingly it has been interesting to watch the surge in traffic to Audi's online Broadband portal, “Q7 Globe” - it's the biggest multi-channel marketing project ever undertaken by the company for the launch of a new model and although the Audi Q7 SUV will not have its premiere until the Frankfurt Motor Show in September, the "Q7 Globe" online portal has already signed up 110,000 prospects.Read More


Audi DSG manual gearbox arrives

Audi has a long tradition in the development of innovative transmission technologies and their use in production vehicles and the company's latest variation on the theme is the Direct Shift Gearbox or DSG. The DSG is a six-speed manual transmission that can offer both manual and automatic transmission. It uses all the same ingredients as a manual transmission but with an extra clutch. Read More


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