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Audi

Automotive

Audi officially announces e-tron SUV concept for Frankfurt reveal

An all-electric Audi SUV concept has long been expected for debut at the upcoming Frankfurt Motor Show. This week, Audi confirmed that those expectations will be met, providing some initial details about the new e-tron quattro concept. The concept previews a production model scheduled for a 2018 launch and emphasizes that "electric driving at Audi is a pleasure, not a compromise." Read More

Automotive

Audi to turn on OLED taillights at the Frankfurt Motor Show

German luxury auto marques have been waging an all-out technology war, working overtime to beat each other to the punch in areas like autonomous driving and infotainment. A smaller but still notable theater of the war pits the brands against each other in developing high-tech lighting solutions. After mastering LED technology, BMW and Audi raced last year to release the world's first production car with laser lighting, and now they're set to battle it out in OLEDs. Audi will launch the latest offensive in September, when it reveals its first OLED Matrix-equipped concept car.Read More

Automotive

New tech, similar face for new lightweight Audi A4

It might look like all the other Audis that have been launched in the past few years, but you're staring at the brand-new, totally redesigned A4. Wider and longer than the car it replaces, the new A4 is a technological showpiece that takes advantage of autonomous driving tech and a lightweight construction to save fuel and improve performance. The A4 will also be aiming to continue Audi's reputation for crafting beautiful, bulletproof cabins by combining high-tech infotainment interfaces with high-quality materials and slick design. Read More

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