Pedego brings a blast from the past to modern e-bikes

With gas prices climbing and environmental concerns mounting, electric bicycles are becoming more popular than ever. Cycling purists might see them as a bit of an abomination, but look at it this way: they’re really just less-expensive electric scooters, that give you the option of pedaling. Given that there are already a number of brands to choose from, what can a company do to separate their product from the pack? In the case of California-based Pedego, they make retro-funky beach cruisers in a rainbow of colors.

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