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Ride:HUD brings head-up display tech to existing motorcycle helmets


November 29, 2013

The Ride:HUD display (lower right) as seen through a motorcycle helmet

The Ride:HUD display (lower right) as seen through a motorcycle helmet

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Head-up displays, or HUDs, are claimed to make driving much safer and easier – instead of looking away from the road and shifting their focus to the dashboard console, drivers just need to glance at an unobtrusive display projected onto their view of the road. NUVIZ now wants to bring HUD technology to motorcyclists, in the form of its Ride:HUD helmet system.

One of the things that makes Ride:HUD stand out is the fact that it's designed to be added to existing full-face helmets. Some other motorcycle HUD systems, such as those being developed by Skully, LiveMap and Reevu, are built into helmets that replace the rider's existing brain bucket.

The main Ride:HUD unit is attached to the chin bar of the helmet, via an adhesive-backed quick-release mount – this allows the device to be taken off when not needed, or transferred between helmets. Its translucent liquid-crystal-on-silicone screen sits in the rider's lower right-hand field of view, where it reportedly doesn't get in the way.

Information displayed on the screen can include basic riding stats (speed, distance traveled, etc.), navigation maps/directions and weather maps, plus incoming calls and music library access on a paired Android or iOS phone. That phone also serves as the brains of the device, via the Ride:CLOUD app.

The unit additionally has a built-in HD camera, so it can shoot POV stills or video. In order to do things like switching between screens, riders use a simple push-button Bluetooth controller that is mounted in an easy-to-reach location such as the top of their gas tank.

While Ride:HUD is being promoted as "the world’s first Head-Up Display for motorcycle helmets," it in fact is not. Even if you don't count the earlier-mentioned systems that are built into helmets, Motion Research Corporation has already been offering its add-on SportVue system for several years. BikeSystems is also taking preorders on its BikeHUD, although it uses a tiny opaque screen as opposed to a see-through projected display.

The NUVIZ team is currently raising production funds for Ride:HUD, on Kickstarter. A pledge of US$479 will get you a unit, when and if they're ready to go. More information is available in the pitch video below.

Sources: NUVIZ, Kickstarter

About the Author
Ben Coxworth An experienced freelance writer, videographer and television producer, Ben's interest in all forms of innovation is particularly fanatical when it comes to human-powered transportation, film-making gear, environmentally-friendly technologies and anything that's designed to go underwater. He lives in Edmonton, Alberta, where he spends a lot of time going over the handlebars of his mountain bike, hanging out in off-leash parks, and wishing the Pacific Ocean wasn't so far away. All articles by Ben Coxworth

Sounds pretty interesting to me. I like driving longer distances by motorbike and having the phone I use for navigation safe and dry in a pocket, instead of behind a windscreen in the rain while still having the directions visible sounds just perfect to me. Not to mention the fact that I can have my eyes on the road instead of on the phone.

Felix Bayer

Anything that helps the rider keep his eyes on what is happening and not down at the w'screen base or near the tank - whatever sort of dials / display your bike has - is a Good Thing. These can only get better as technology meets a person's needs. Now if they included a wide-angle forward camera and smaller rear view display, one could go flat on the tank on long rides and not get a 'cricked' neck from looking ahread.

The Skud

I don't see how this thing will integrate into the bike's systems - say the tachometer and speedomoeter. On a sportbike, you cannot rely on GPS for the speed info. The ability to display non-vehicle or navigation could also make this illegal in most states, as it appears to be a phone display extension - phones can play videos. And, for my final bit of negativity - attaching anything to a helmet destroys its ability to remain intact on impact due to a concentrated stress level at the device attachment point. Nifty, but useless, IMO.


Handy & functional innovation and I look forward to having it for my city scooter esp. on the Singapore roads.

Desmond FLechner

For me, it would have to interface with an infra red camera. I want to be able to see animals in the roadway in fog, at night, when oncoming lights are blinding me, without taking my eyes off the road. There is a suicidal bambi out there waiting for me, I just know it.

Vicki Averlane
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