Having produced the Coolpix S800c, Nikon has experience of working with Android on a camera which could help it in creating a a "non-camera consumer product"
It's no secret the compact camera market is taking a beating. Yes, people are taking more photos than ever, but not on dedicated point-and-shoots. Increasingly they're reaching for their smartphone when a photographic opportunity arises. Nikon President, Makoto Kimura, told Bloomberg his company is well aware of this trend and wants to create new products aimed at this bigger market, hinting at the possibility of a smartphone by saying the company is considering a "non-camera consumer product."