The creation of a new font – using a Toyota IQ

Be of no doubt that the Toyota IQ is a landmark automobile. It may look like another city car, but it's the first genuine luxury super compact and the recently announced relationship with Aston Martin to create bespoke interiors for the vehicle is just the start of a massive push by the world's biggest automobile manufacturer to recalibrate public consciousness on the magnitude of luxury motoring. The creation of the IQ Agility computer font is another step in that process, and a devilishly clever one at that. Watch the video of how it was done and admire the work, not to mention be astonished that the IQ writes better than most humans.

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