Graphs showing the daily advertising budget, number of blogs, and likelihood that an individual will go see a movie over a 5 month period
Researchers at Tottori University have developed a mathematical equation designed to predict if a movie will be successful
With Hollywood movie studios increasingly gambling astronomical sums of money on the next big thing, they might want to pay attention to the work being done by Akira Ishii at Tottori University. His research group claims to have developed a mathematical equation that combines advertising, word-of-mouth, and social networks to predict if a movie will be successful.
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