Maserati launches limited-edition armchair during Milan Design Week
April 12, 2013
Maserati has partnered with Italian furniture manufacturer Zanotta to create a limited-edition armchair which premiered this week during Milan Design Week. The Maserati by Zanotta lounge chair was created by designers Ludovica and Roberto Palomba, founders of Palomba Serafini Associates, Milan, in homage to the new Maserati Quattroporte.
The designers didn’t want to simply design a car seat or an armchair, but proposed the question to themselves, "If Maserati was an armchair, what would it be like?".
They started from sketches of the exterior lines of the Quattroporte. “We took up the perspective image of a Maserati in the lines, retracing the fluid structure of the silhouette of the bonnet to give the mark of continuity,” they explained. “The leather covering has a very natural feel. The inspiration came from the softness of the gloves of racing car drivers in the past.”
The chair features a removable external covering made from untreated natural leather, obtained from high-quality raw hides.