LED lighting could guide shoppers to products in stores
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A new system that incorporates LED lighting and radio frequency communications could be used to help consumers find products in large stores (Photo: Baycrest)
Article Summary
It baffles me that some people enjoy shopping. There’s not much that I like about it, but I particularly dislike searching through the aisles, trying in vain to find the product that I’m looking for. While I’m not adverse to asking a store employee for assistance, it seems that in many big box retailers, employees are either non-existent or are already busy with other customers. A new system is in development, however, that would allow customers to find the locations of products via the store’s overhead LED lighting.
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