The Camaro-matic Twitter-activated vending machine at the Canadian International AutoShow
Instructions for users to Twitter-activate the vending machine, including the use of Twitter's location services
Happy users of the Hot Wheels Camaro-matic vending machine
Last weekend, at the Canadian International AutoShow in Toronto, toy car makers Hot Wheels, together with Chevrolet Canada and marketing firm TrojanOne, displayed Canada’s first Twitter-activated promotional vending machine – aptly called "The Hot Wheels Camaro-matic Trending Machine." By tweeting the correct hash-tag, it dispensed free (if small) Camaro’s to attendees.
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