August 31, 2007 One of the stand-outs on the floor at IFA was the new Porsche-designed Eton P9110 – in function, it’s a AM/M/Shortwave radio with LED flashlight, cell phone charger, emergency siren, flashing red light and a crank handle so you can generate your own power, but it is more than just the sum of its parts. Made of cast aluminium, its considerable (1.74 pounds - 0.74 kilograms)weight and the feel of its precision knurled nobs, and the look and feel is … quite extraordinary. That’s before we even get to what it looks like, which is a metallic sculpture of great beauty.
Of course, there's nothing it does that several of the Eton range don't do already, and all of those emergency features are comforting to have around with such a fragile power grid, and although there's no price yet on the P9110, it will cost a lot more than a standard Eton radio with similar spec. We warrant howvwer, that just owning a P9110 will make you feel good.
About the Author
Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks.
All articles by Mike Hanlon