Panasonic’s launches Digital SLR DMC-L10 Camera

The DMC-L10 incorporates a variety of functions that build a bridge for the potential user of digital SLR to take a first step in a world of real creative photography or for existing users who have not been able to take best advantage of their conventional digital SLR cameras. Spinning the Mode Dial on top of the camera directly points you to the frequently used settings including Auto mode, each P/A/S/M mode, and five frequently-used scene modes and one custom mode that you can pre-set for your own preference. The scene modes that can be directly activated by the mode dial includes Portrait, Scenery, Macro, Sports and Night Portrait mode and each of them further has options of finer settings to be called Advanced Scene Mode, which allows users easily take intended pictures according to the situation or specific photographic idea.

The DMC-L10 is especially designed for the consumer who is familiar with compact digital cameras and would like to experience the enjoyment of digital SLR photography, but also for the ambitious photographer who wishes to take more beautiful pictures.

Drastic Change in a Shooting Style

The full-time live view function on the LCD proposes a dramatic change in the shooting style of digital SLR cameras. The DMC-L10’s 2.5-inch large LCD offers 270 degree rotation and a versatile shooting style even in situations when looking into the viewfinder is not easy. This free angle LCD also features an Intelligent LCD function that offers an automatic brightness level control function according to the light condition, under the strong sunlight or in darkness, to secure clear view anytime.

In addition to the above, full-time live view further gives users more shooting flexibility and greater convenience. The DMC-L10 incorporates a Face Detection and Intelligent ISO Control function, first in any digital SLR camera. The face detection system detects human faces and sets a focus and appropriate exposure to capture a face clearly and beautifully lit. The Intelligent ISO Control function detects and meter the movement of the subject and sets the suitable ISO setting and the shutter speed according to the amount of the movement to suppress the generation of motion-blur in the picture.

The live view lets the users check the outcome image in advance after compensating the exposure or adjusting the white balance. The white balance can be adjusted in the area of two-axis of coordinates precisely. Furthermore, the DMC-L10 provides options of picture taste with the function called Film Mode. Each analog film has its characteristics such as with colour, contrast, gradation and which affects on the outcome of the picture, in other words, it is one of the ways of expression.

With the DMC-L10, the Film Mode allows you to choose the one that takes the best advantage of the scene or the subject you take out of a total of nine film modes including Standard, Dynamic, Nature, Smooth, Nostalgic, Vibrant, Standard B/W, Dynamic B/W and Smooth B/W, with capability of fine adjustment of contrast, sharpness, saturation and noise reduction. All these settings can be confirmed before you take the picture and the result is always as you intended.

Further options are given with the aspect ratio set alternatively to 4:3, 3:2 and 16:9 aspect ratios according to the situation. As a leader in the flat panel display market, Panasonic has been proposing further enjoyment of photography, by viewing the dynamic photos you take in HD (high-definition) 1920 x 1080 resolution image size on 16:9 wide screens.

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