New Print Technology delivers high-speed, quality color at breakthrough Price/Performance

March 23, 2007 A new color printing technology known as Memjet looks set to impact the industry at potentially disruptive levels based on the public demonstrations so far. It is the first printing technology to combine high speed and quality color at a leading price/performance level, and was unveiled earlier this week in Kia Silverbrook’s keynote address at the Global Ink Jet Printing Conference in Prague. The new technology prints full-color images at 60 pages per minute (ppm), (videos here), many times the inkjet industry standard. The technology, which will be a fraction of the price of high-speed color laser devices, will soon be available for OEMs targeting the home/office, photo-kiosk and label markets. Printing costs for the basic desktop printer are expected to be less than US$0.02 for a mono page, and US$0.06 for a color page with 20 percent coverage. There’s more to come – read on to understand why the technology is scalable from 20mm to more than 2 meters (6 feet), and could hence be incorporated into mobile phones and digital cameras while at the other end of the scale, it could lead to large-format commercial printing applications with the ability to print a personalised newspaper.

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