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March 12, 2007 Responding to the growing demand for super zoom digital cameras, Sony showed its new 8-megapixel DSC-H9 and DSC-H7 models at PMA, with both cameras featuring powerful Carl Zeiss 15x optical zoom lenses, Sony’s new advanced sports shooting mode and high-definition outputs so they easily connect to a HDTV for spectacular reproduction. The advanced sports shooting mode combines high shutter speed shooting and intelligent continuous auto-focusing. The cameras can quickly focus on fast-moving subjects by predicting where those subjects will be in the frame. This predictive technology also helps to reduce shutter lag, the time it takes for the camera to focus and shoot.
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