February 19, 2007 A fortnight ago we wrote about Steve Jobs’ provocative open letter on Digital Rights Management and the extraordinary reaction to the letter. In the interests of fairness, there is another viewpoint and in our humble opinion, the best presented counter to Jobs’ position is presented by DRM specialist Macrovision. Macrovision has been in the content protection industry for more than 20 years, working closely with content owners of many types, including the major Hollywood studios, to help navigate the transition from physical to digital distribution. The company has been involved with and has supported both prevention technologies and DRM that are on literally billions of copies of music, movies, games, software and other content forms, as well as hundreds of millions of devices across the world. Macrovision CEO & President Fred Amoroso penned the response. Wikipedia offers perspective on the issue with links to all the stakeholder groups, and the illustration comes from here. Via Slashdot