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Mitsubishi to launch flexible fuel vehicle (FFV) in 2007

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January 21, 2007

January 22, 2007 Mitsubishi Motors Corporation (MMC) today announced plans to launch a flexible fuel vehicle (FFV) in the Brazil market within fiscal 2007. The Company also announced that models are in development for the US market for a fiscal 2009 launch. One of MMC's design objectives is to create vehicles that meet the requirements of the Century of the Environment. This can be seen in the MiEV (Mitsubishi innovative electric vehicle - pictured), a next generation electric car that is a core element in the company's environmental technology strategy, and can also be seen in the next generation diesel engine that is now under development. In addition to these initiatives, MMC and its local manufacturing and sales unit, MMC Automotores do Brasil Ltda (MMCB) have been developing a flexible fuel vehicle for the Brazil market. The FFV can run on gasoline, ethanol, or a mixture of the two, and will be launched in the Brazil market within fiscal 2007. Practical FFV solutions are also in development for the US market, where a fiscal 2009 launch is planned.

The FFV system utilizes oxygen concentration sensors to measure the concentration of oxygen in exhaust gas passing through an ordinary exhaust system. This information enables the concentration of ethanol in the fuel to be inferred, so that the amounts of fuel injected and the ignition spark timing can be optimized. As a result, the engine can handle gasoline-ethanol fuel mixtures with proportions of ethanol between 0% and 100%. The overall design achieves dynamic (engine) performance and environmental performance (fuel consumption and exhaust emissions) on a par with gasoline vehicles.

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About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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