Samsung SCH-W559 Mobile Phone with Immersion’s VibeTonz System for Tactile Touchscreen Feedback

January 18, 2007 Relevant feedback from an intelligent device is very important to the feel of that device, how you relate to it and how efficiently you use it. Immersion Corporation is the company that has enabled touch feedback technology to dominate video game interfaces and now we warrant, it’s set to do the same for mobile phones. The new Samsung SCH-W559 phone is the first to use Immersion's VibeTonz System to provide tactile feedback in response to touchscreen presses. VibeTonz offers a broad range of touch feedback effects to make user interface features, applications, and multimedia content more intuitive and engaging. For example, virtual onscreen buttons feel more like mechanical keys, and the phone’s full-fidelity, vibe-enhanced ringtones are help identify callers in noisy environments. So compelling and useful is the vibration feedback system that global research and consulting firm Strategy Analytics believes that “market conditions are almost ripe for an explosion in touchscreen phones”, and “by 2012, 40% of mobile phones could be using some form of touch sensitive technology.

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