December 21, 2006 The three decade era of the VCR has finally ended with the home video recording baton being passed briefly to the DVD player before the market decides what comes next from a plethora of technologies such as Tivo, VOD, DirecTV and direct recording to computer. Surprisingly, it has taken DVD almost a decade to overtake the VCR, being launched in 1997 and becoming more popular in the sales channel in 2003. The point where more U.S. households own DVD players than VCRs was passed in the third quarter of this year according to Media research giant Nielsen’s Home Technology Report which shows that 81.2% of all households now own a DVD compared with 79.2% of households owning VCRs. Interestingly, though it has been around several decades longer, the Personal Computer is still only present in 73.4% of U.S. homes and the fast-moving MP3 player is still only in 26.7% of U.S. homes.
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