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Compact Honda Step Bus Concept - man maximum, machine minimum philosophy

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November 29, 2006

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November 30, 2006 Our automobiles reflect who we are, and the Honda Step Bus Concept is designed specifically for high energy lifestyles, representing the ultimate expression of Honda packaging prowess with a mid-engine design and a fully maximized and quickly adaptable interior. The highly configurable, high-tech interior provides ultimate urban utility from the outside in. Sliding front doors with a space efficient design let people enter and exit in tight spaces. Although micro in exterior size, the cavernous interior can harbor large amounts of band equipment, sports gear and other bulky items.

"Following the traditional Honda theme of 'man maximum, machine minimum,' the Step Bus seeks to create the largest possible interior with the smallest possible exterior," said John Mendel, senior vice president of American Honda Motor Co., Inc. "This innovative concept vehicle shows how large functionality can easily exist within small vehicle packages."

The Step Bus Concept is a product of the Honda R&D; Co., Ltd., Wako design center in Saitama prefecture, Japan. Purely a styling concept, the vehicle uses a mid-engine, rear wheel drive platform with a small displacement power plant. The 5-passenger interior features modular construction with a spacious interior. The modular construction is highlighted by tracks in the door that can hold beverage containers, cell phones and more. Advanced technology includes a next-generation navigation system. The tall body provides room for a ceiling-mounted storage tray. Painted in light green metallic, the body design embraces a bold vertical architecture style that creates a large presence within a small space.

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About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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1 Comment

Love the concept!

Hate the doors. I would think that a standard forward door and rear "suicide" door arrangement would give much better access to the interior...

This would strike me as the perfect taxi, transport or short haul personnel conveyance, if you can get in and out of it easily.

heldmyw
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