October 25, 2006 A new shoe from Merrell caught our attention the other day and to say we were blown away with the look of the shoe is an understatement – somewhere between a sandal and a sports shoe, it’s a sandal with hiking boot support and the on-demand advantage of an athletic construction. Beyond that, the Chameleon II web is aimed at a target consumer “with multi-ambitious outdoor aims, who frequently shifts speed, sites and steepness of terrain.” Not much more is known at this stage other than a US$90 price.
About the Author
Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks.
All articles by Mike Hanlon