August 19, 2006 We love big ideas and this one is a ripper – a young and dynamic Dutch-based company named Formula Zero is setting up a new fuel cell race car class to help generate public enthusiasm, demonstrate the viability, and accelerate the uptake of emission-free transport. Now here’s the really clever bit – the intention is to construct a complete portable travelling circus a-la-Formula-One, which can be set up on any flat surface, complete with racetrack, grandstands, hospitality, pits, clean technology power and hydrogen generation and timing facilities. The 600 metre track will include seating for 1500 spectators and the races will be held in conjunction with major motor shows, motor racing events, international political summits, industrial fairs and events such as the Paris Air Show, Goodwood, Festival of speed, and the Michelin Challenge Bibendum. Six races will be held during 2008–09 with university teams competing from across the world. The aim is to start with go-karts on the smaller track and scale-up to full size fuel cell race cars on full race circuits as technology allows over the next decade, all under the auspices of the FIA. Formula Zero is seeking sponsors, host event partners and University teams interested in fielding a car and we think this is a winner.