The Medici Business Game - designed to unleash remarkable ideas

August 18, 2006 There is no better group of people to come up with new ideas and concepts for your company than your own people – they know the constraints, the opportunities, the customers and they understand the game but it’s often hard to get everyone into the space where the ideas flow. The Medici Game is a new business game that takes participants on a three-hour journey into "the intersection”, described by the game's co-creator Frans Johansson, as “a creative place where thinking from different cultures and fields collide to create an explosion of remarkable ideas." Based on the concepts explored in the best-selling book, The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts & Cultures (HBS Press, 2004) the game taps employee creativity and helps companies create the conditions for innovation, leading to new products and services, systems and procedures, and even new markets. The cost of the game is US$70 per person, which just might prove to be money well spent. During the game, participants are challenged to reverse their own assumptions, make unusual connections and reevaluate their daily habits. As a result, the experience helps break down the associative barriers and linear thinking that block creativity and innovation.

« Back to The Medici Business Game - designed to unleash remarkable ideas