August 14, 2006 We just can’t get over how hot MP3 players are at present. From being non-existent just a handful of years ago, portable audio player sales last year hit US$5 billion in the United States, which comes into perspective when you find out that the combined home and automotive market for fixed audio systems was US$5.11 billion. Whatsmore, the MP3 market is expected to more than double again by 2009.
Then consider that the market leader (Apple’s iPod) has 75% of the market, despite offering no functional advantage beyond the user interface and charges a significant premium for its products. It seems logical then that the contenders are lining up with killer pricing strategies. We’ve already reported on the world’s cheapest MP3 player, but expect that with the price of flash memory continuing to fall, we’re going to see some outrageous bargains over the next few years and here’s another to start you thinking. The Chinese 1GB Ainol V3 is half an inch thick, supports all major formats, has a 1.3-inch 160 x 129 screen, FM radio, USB 2.0, miniSD slot and retails for US$69 in China (US$50 for the 512MB version).
Now we saw this story on Engadget and they saw it on Anything but iPod and they saw it on Chinese MP3 site imp3 and they saw it on the Ainol site.
About the Author
Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks.
All articles by Mike Hanlon