The NEVERFLAT Basketball

August 4, 2006 Founded by Boston Red Stockings pitcher A.G. Spalding in 1876, the globally recognised Spalding brand name continues to grow in stature thanks to constant innovation. One that slipped our attention recently was the introduction of the NEVERFLAT basketball. Though Spalding created the first official basketball in 1894 and basketballs evolved from soccer balls which have been in existence for nearly a century prior, we’ve never had an inflatable sports ball that retains its pressure for one whole year before. The Spalding NEVERFLAT Basketball introduces several new pressure retention technologies and is guaranteed to stay fully inflated for a least one year … 10 times longer than traditional basketballs! The NEVERFLAT ensures you have consistent rebound height for at least one year and given the amount of time we spend maintaining sports balls, that’s a whole lot more fun time for everyone and a killer product differentiator. Now what we need to do, given the importance of tyre pressures in the global automotive fleet, is find a similar solution for car tyres.

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