Instant EPC Hotspot RFID Visualization Software


March 14, 2006

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March 15, 2006 With the world moving towards the mass implementation of RFID, we have no doubt that 'Instant EPC Hotspot' RFID Visualization Software will prove to be very useful to a lot of people. The software uses commercial RFID tags and readers to measure RFID performance at the item, case and pallet level under real-world conditions. Results from these measurements are displayed using interactive 3D models color-coded to show RF properties. This unique and intuitive visualization system conveys an immediate understanding of the RF behavior of a product. This in turn leads to optimal tag placement and significantly improved performance at all levels of RFID tag reading. A fully functioning, 15-day trial version of the software is available here.

Made by Integral RFID Instant EPC Hotspot, Version 2, with new support for Gen 2 RFID tags and Pharmaceutical level tagging is shipping now. In addition to numerous enhancements over its predecessor, version 2 now fully embraces Pharmaceutical and Item level tagging with UHF and HF tags, and provides beefed up support for Case and Pallet level tagging through the adoption of Gen 2.

Support for many of the industry leading RFID readers has been expanded, and to ensure the widest-scale adoption, a new Reader Interface Development Kit is provided. This kit, a set of software APIs, documentation and examples now enable third party software developers to interface their own RFID readers directly to Instant EPC Hotspot.

"We are very excited about this software release," remarks Chris Parkinson, CEO of Integral RFID. "With the Gen 2 support, the Pharma-tagging and Item-level capabilities we now have a software application that will be indispensable to RFID implementers worldwide."

A new pricing structure has been released to encourage widespread adoption, including a reduced rate for academic establishments and full time students.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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