Fuel Cell Power Pack Design Contest Winner


September 27, 2005

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September 28, 2005 We've written previously about Medis Technologies and their plans to deliver portable fuel cells to market in the near future. One of the exhibits at the CTIA IT show at the Moscone Centre in San Francisco that opened yesterday was the new fuel cell Power Pack design from Medis that resulted from a national design competition. Medis initiated the design contest to encourage submission of designs for its Power Pack that were "aspirational, cool and sleek" and the winning design from Antonio Russomanno, is slick and you might well find one in your pocket before very long.

"In addition to its intrinsic design, what we liked about Mr. Russomanno's submission was that it demonstrated the breadth of possibilities for our Power Pack design," said Michelle Rush, Vice President of Marketing for Medis. "The winning design exhibits the particular qualities which we were seeking. It has a very sleek look and it reflects an approach that we believe most people will find innovative and attractive. While we are still also weighing designs submitted by our own professional designers for the final product design, Mr. Russomanno's design provides us with a high standard by which to judge all of the designs being submitted to us."

"This was a very exciting project for me," said Antonio Russomanno. "I really enjoyed designing a product that not only is a new emerging technology, but also a product that I, myself, as well as my wife and kids would use. I have 3 children who would use a Power Pack with their cell phones, electronic games and other devices, and their input into what is "cool" and what they would want to carry with them was important feedback for me throughout the design process. I look forward to getting the Power Pack product as it comes off the assembly line, particularly in a fun place like Ireland."

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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