BMW Reveals M Sports Package for New 3 Series Sedan


August 14, 2005

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August 15, 2005 BMW Group has announced the introduction of the M Sport Package for the successful E90 3 Series sedan. The optional M Sport Package highlights the performance-oriented qualities of the 3 Series sedan and enables customers to personalise their car to an even higher standard. Among its features, the M Sport Package comprises a specially tuned sports suspension set-up, the Aerodynamic Package (comprising the front and rear air dams as well as side sill covers), fog lamps and exclusive light-alloy wheels (in 17-inch or optional 18-inch sizes) featuring wider rear tyres. The M Sport Package is available on the 320 Executive, 325i and 330i.

Individual high-gloss Satin Chrome finishes adorn the window and mirror frames.

Inside, the Sport Package features BMW Individual roof lining in Anthracite, hip-hugging front sport seats and M leather steering wheel for increased grip and control.

The chunky M steering wheel benefits from thumb support contours with special profiles that offer a more relaxed position at the wheel.

Aluminium dashboard trim strips in Glacier Silver, a shortened gearshift lever with M badge for manual six-speed transmission cars as well as special aluminium door frame entry trim strips ensure an exquisite touch of sportiness.

As an alternative to the Aluminium trim, buyers may specify Burled Walnut or Poplar grain natural.

The new M Sport Package can be ordered immediately with the first cars so equipped arriving before year’s end.

The range comprises the smooth and athletic 110 kW 320i four-cylinder and the 2.5-litre 160 kW straight-six powered 325i Sedan. Topping the range is the 190 kW 330i Sedan.

The 3 Series sedan is renowned for its sporty, confident and elegant design and has been widely praise by motoring journalists, winning several leading international comparison tests since launch earlier this year.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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