Sea-Doo Seascooter NOT Recalled
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Article Summary
July 6, 2005 Imagine finding that a product that looks identical to your own best selling product has been recalled nationally across the United States and is getting massive publicity – publicity that can only impact badly on your brand. That’s what happened earlier this week and it prompted Daka Developments, which manufactures the Sea-Doo Scooter for Bombardier Recreational Products (BPR) to issue press statements to the effect that the recalled product was NOT their product – the Sea-Doo Seascooter. It certainly looks like it though – that’s the real BPR Sea-Doo Seascooter at the top. The one below is the recalled "Aqua Water Scooter." Caveat Emptor!
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