Rodeo Bull-riding machine

June 5, 2005 The hospitality and promotional opportunities at a F1 or MotoGP Grand prix are limited only by your imagination and budget, with neither seeming to present many problems. This year we’ve seen the entry of Red Bull into Formula 1 with spectacular results on track and even more spectacular results in the hospitality area. Now Ducati has come up with a new way to entertain the bevy of actors, industrial barons, supermodels and A-list celebs that drop by to hang out when the Grand Prix is in town – a mechanical bull. Motorcycle racing being as competitive as it is, more than a few opposition riders called past to try their hand.

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